From the 2026/27 season, FC Schalke 04 will take to the pitch with us on the front of their shirts. BEUMER Group will become the 'Royal Blues’ new main and shirt partner – until at least 2029, and valid for all professional leagues.
This partnership is deliberately designed for the long term. It is built on shared values and strong regional ties.
“BEUMER Group and FC Schalke 04 were made for each other. We share core values such as reliability, hard work and an innovative spirit. Both partners are shaped by a strong regional identity. We are proud to be able to wear such a strong partner on our chest in the future.”
FC Schalke 04 and BEUMER Group are two traditional brands with strong regional roots and a clear stance. We are united by a shared set of values. As a family-owned company with a 90-year history, we pursue an independent path under our claim “made different”: we think long term and act responsibly, rather than following every short-term trend. This mindset has shaped our development for decades and is the foundation of this partnership, which is not aimed at quick wins, but at substance and continuity.
“The connection between our family and our company and FC Schalke 04 has a long tradition. Ninety years ago, we started out as a manufacturer of conveying technology, including for mining, and therefore understand the strong, unifying values of Ruhr region culture. Hans Klodt, who guarded Schalke’s goal for a good 10 years, also worked for us for 25 years afterwards. Values such as reliability, down-to-earthness, ambition and collaboration are not empty phrases, but lived corporate culture.”
Combined, FC Schalke 04 and BEUMER Group look back on more than 200 years of history – two paths closely connected to the region. Our own roots lie in Beckum in 1935, in the regional cement and mining industries; Schalke 04 was founded in 1904 in the shadow of a coal mine. This is where industry meets football, and together we create prospects for the people in our region. In a time shaped by change, stability becomes the decisive success factor. We focus on long-term prospects in Germany as a business location – a conviction that also underpins our partnership with Schalke 04. Because true partners go through highs and lows together.
Today, we are an internationally-leading intralogistics specialist with more than 6,000 employees in over 70 countries. Nevertheless, Beckum remains the heart of our company – a clear commitment to our region. Innovation is a key part of our strategy: with our own developments and our Company Builder BEAM in Berlin, we continuously build on proven solutions to ensure we remain successful tomorrow. Schalke 04 also combines tradition with innovative strength – whether in youth development, the evolution of the game or a modern stadium experience.
“With this partnership, we underscore our commitment to the region while also strengthening our company’s visibility. As a globally active intralogistics specialist, we need people who take responsibility and help shape the future with conviction. FC Schalke 04 and its fans stand for exactly this mindset.”
Tradition meets “made different”: two partners who take responsibility based on their history and look ahead together – rooted in the region, successful in the world.
